Contemporary Fashion Photography is like Modern Art. It’s hip, hot, new & happening and at the same time continually evolving.
As one of the leading Fashion Photographer in India, we at Art Pixel Photography aim at exploring the boundaries between fashion, sculpture and the human body (coming soon), experimenting with various fabrics and patterns, themes & concepts, whilst infusing high-fashion elements with abstract and conceptual ideas, creating an eccentric escapade of color and texture.
In our work we focus mainly on the interaction between subject, its body language and new media, props & the works. Our inspirations include surrealism, as well as the new wave era of the 80s, British post punk scene and the avantgarde theatrical style of fashion.
We try to straddle the fence between commercialism and fine art. We try to embrace our subject matter using compelling conceptual ideas and provocative, colorful approaches…approaches that evoke emotions & stir your imagination.
Contemporary Fashion Photography is not just about using modern elements… it’s also a lot about understanding the aesthetics and striking a subtle balance between the subject, the props & the location. All three must blend well together and none of these elements must over-power the others. They must all look an integral part of one whole!
As a prime Fashion Photographer in India, it is important to understand these subtle yet important nuances that can either make or break the photo shoot. Every single thing you do matters… the lighting equipment is pivotal as it helps to add dimension, depth, mood & emotion to the photograph. When you understand how light helps shape the subject & gives form factor to the image, you can actually create magic.…
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