Lakmé Fashion Week (LFW) is jointly organized by Lakmé, the No.1 cosmetics and beauty services brand in India and IMG Reliance, the global leader in sports and entertainment event marketing and management.
Lakme Fashion Week has been conceived and created with a vision to “Redefine the future of fashion and Integrate India into the global fashion world”. LFW is organized twice every year. LFW Summer/Resort 2013 was held from March 22 to March 26th at Grand Hyatt Hotel, Mumbai.
Inspired from their visit to Sri Sri Ravi Shankar’s Ashram at Bangalore, the Mapxencar sisters presented their collection during the forthcoming Lakme Fashion Week 2013 on March 23 in Mumbai.
Riddhi and Siddhi Mapxencar own a fashion label mapxencaRS.
“The idea for this collection came from our visit to Sri Sri Ravi Shankar’s Ashram at Bangalore,” Riddhi Mapxencar said in Mumbai.
The Mapxencar duo has named their collection as “Son Shringar.” (Lakme Fashion Week 2013 – Grand Hyatt, Mumbai)
“We present the collection of Son Shringar – where anchored by gold, every colour in life comes alive. The collection is meant to inspire you to go within and be pure in soul like gold and yet enhance the life around you,” she said.
“Just as gold cannot be affected by any acid, and is deemed the purest metal, which even when goes through fire, gets only more purified, so also the soul as it goes through the ‘tapa’ of sadhana and dhyana (yoga & meditation) becomes more pure,” Siddhi Mapxencar said explaining the concept. (Lakme Fashion Week 2013 – Grand Hyatt, Mumbai)
The sister duo will for the first time this season experiment with Indo-western silhouettes for the show.
“The colour palette will have shades of creams, teal blue, pink and orange with hints of gold,” Siddhi added.
The duo had received a great response during the India Resort Fashion Week, held in Goa in December last year.
You can find more about mapxencaRS on facebook here.
To sum it up in a few words, we would term their collection totally classic, timeless, elegant & contemporary.
Here are a few of our favourites…
Lakme Fashion Week 2013, Mumbai | mapxencaRS
Here is a slideshow version of the pics
Please Note: There are a lot of photos & it may take some time to load the images. After clicking on play, the slideshow will auto play.
For Fashion Photography enquiries, you can contact us here.
Captures from Fashion Photographer in Mumbai, Art Pixel Photography (Amit Desai)
